Customer experience research - THE PETROVA EXPERIENCE
  • Customer experience research

    Design customer experiences based on my customer experience strategy and research-based customer understanding.

    What are you going to get?

    Group 427320424 (1)

    Customer Interviews Insights

    Group 427320425 (1)

    Ethnographic Research Report (observations & follow alongs)

    Group 427320426 (1)

    Customer Feedback Survey Insights

    Group 427320427 (1)

    Customer Advisory Board Set Up

    Light bulb

    Product User Communities Set Up

    My goal

    Design customer experiences based on research-based customer understanding.

    I am

    Strong leader that wants to understand my customers better.

    the process

    1
    Review of available company documents
    2
    CX Research Goal Setting Workshop with Executives
    3
    Design of Research
    4
    Collection of Data
    8
    Reflection Meeting – what did TPE do for you?
    7
    Delivery of recommended experience design principles
    6
    Presentation of Customer Needs and Expectations
    5
    Analysis and Insights of Data

    Timeline

    1
    divider

    1st Month

    Current State Assessment (High engagement Stage for the client) Communication (clear, consistent emails
    that keep everyone up-to-date and engaged) Project Management (phone and email check-ins with Leaders
    and Core Team Members)

    2
    divider

    2nd Month

    Executive Kick Off Meeting Culture Intro Workshop Communication (clear, consistent emails that keep
    everyone up-to-date and engaged) Project Management (phone and email check-ins with Leaders and Core
    Team Members)

    2
    divider

    2nd Month

    Executive Kick Off Meeting Culture Intro Workshop Communication (clear, consistent emails that keep
    everyone up-to-date and engaged) Project Management (phone and email check-ins with Leaders and Core
    Team Members)

    3

    3rd Month

    Values Workshop Leadership Commitments Workshop Communication (clear, consistent emails that keep
    everyone up-to-date and engaged) Project Management (phone and email check-ins with Leaders and Core
    Team Members)

    4
    divider

    4th Month

    Behaviors Workshops Communication (clear, consistent emails that keep everyone up-to-date and
    engaged) Project Management (phone and email check-ins with Leaders and Core Team Members)

    5
    divider

    5th Month

    Rituals Session Communication (clear, consistent emails that keep everyone up-to-date and
    engaged) Project Management (phone and email check-ins with Leaders and Core Team Members)

    6

    6th Month

    Reflection Session Communication (clear, consistent emails that express gratitude and reinforce the
    culture we built together) Project Management (phone and email check-ins and wrap-ups with Leaders and
    Core Team Members)

    We do not want to waste your time

    You know that employees are the best investment for the growth of your organization and the profit margin.
    You believe in the interdependency between employee experience and customerexperience.
    You understand that facility management and architectural design are parts of the solution, but that employee experience is an additional laywer needed in the design process for adoption and impact.

    Related products

    Culture Experience Strategy

    Transform your office space into a culture engine. Design for employee needs, and for moments of connection, collaboration, creativity, and community.

    Customer Experience Design

    Exceptional experiences start with mapping customer journeys. Make better-informed CX design decisions by mapping out customer interactions

    Customer Experience Technology

    Build a customer experience strategy to create memorable experiences and loyal customers. Take an inside-out approach to define a strategy that serves customers and meets your organizational needs and goals.

    CX Program Management

    Go beyond speculation with the power of data. Learn who your customer is, what your customer wants, and what painpoints your customer needs you to resolve.

    We do not want to waste your time

    You know the importance of research and that there are things only qualitative research can inform
    You are ready to hear your customers even if you might not like what comes back
    You agree with Bill Gates that “Your most unhappy customers are your greatest source of learning.”

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