Personalized Customer Experience Webinar - THE PETROVA EXPERIENCE

Personalized Customer Experience Webinar

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  • Personalized Customer Experience Webinar

    Webinar: Strategies to Build & Leverage Personalized Customer Experiences

    • Are you wondering what data you need to deliver more relevant experiences to your customers?
    • Do you want to know how customer personalization is defined?
    • Are your marketing campaigns personal, because you address your customers by name or send the right content, at the right time, through the right channels
    • Personalization means being relevant
    • The world has changed, not the customer expectations. We all need to adapt to the new world.

    CX Skills Webinar Presented by Argyle – Liliana Petrova, CCXP

    Organizational Culture and Access to Information

    By and large, people perceive culture as an HR discipline. The most common perception is that culture covers the soft side of performance. Culture is about how you do things, not so much about what you do. This approach to culture could not be more wrong. In fact, organizational culture is about so much more than a few words in a performance review sheet.  It is about leaders expressing values, and the action guidance their cultural behaviors provide.

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    Get Customer Experience Basics Right and You Don’t Need to Invest in Wow Moments

    Wow Moments are a Customer Experience hot topic. Customer experience professionals ideate how to build, prioritize, finance, and measure these Wow Moments. Chip and Dan Heath wrote a whole book on the topic: The Power of Moments. No Wow Moment saves you from negative word of mouth if your brand fails to get the customer experience basics right or to deliver the expected brand experience consistently.

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